Connect providers
Providers are external accounts FunnelFizz reads data from — social channels, search consoles, ad platforms. They power the AWARENESS stage. Without them, your impressions count is blank and you have to fill in numbers manually.
This is optional. You can absolutely skip it and come back later, especially if you're not posting on social or running ads yet.
What you can connect
| Provider | What it tracks | Plan |
|---|---|---|
| X (Twitter) | Post impressions, likes, reposts, replies | FREE |
| YouTube | Video views, subscribers, watch time | FREE |
| Post impressions, engagements, follower growth | FREE | |
| Reach, impressions, engagement | FREE | |
| TikTok | Views, likes, shares, comments | FREE |
| Post views, upvotes, comments | HOBBY | |
| Google Search Console | Impressions, clicks, CTR, avg position, top queries | HOBBY |
| Google Ads | Impressions, clicks, CTR, spend | HOBBY |
All of them are read-only. FunnelFizz never posts, comments, or advertises on your behalf.
How connecting works
It's the same OAuth dance you've done a hundred times:
- Go to your funnel's AWARENESS stage → Connect provider, or Settings → Integrations → [Provider name].
- Click Connect [Provider].
- Provider's OAuth page opens. Sign in if needed. Review permissions (all read-only). Click Allow.
- You get redirected back to FunnelFizz with a green checkmark. Done.
Behind the scenes FunnelFizz:
- Generates a one-time CSRF nonce for the
stateparameter. - Exchanges the OAuth code for access + refresh tokens.
- Encrypts those tokens at rest (AES-256).
- Schedules a background sync to pull your recent metrics.
Workspace-wide, reusable across funnels
A connected provider belongs to your workspace, not to a specific funnel. If you connect your YouTube account once, every funnel in the workspace can attribute YouTube impressions without re-authenticating.
If you already have a provider connected and want to use it in a new funnel, you'll see a "Reuse existing" option on the connect screen — no re-OAuth required.
Stage-scoped attribution
You choose where a provider feeds into your funnel. Most people wire social providers into AWARENESS, but you can also wire them into a specific split branch — e.g., "track YouTube impressions that led to TRIAL signups separately from generic social impressions."
Each FunnelStage keeps a connections[] array of provider-integration pairs. Adding a
provider to a stage takes two clicks.
Rate limits & refresh
- Social providers refresh every ~30 minutes.
- Google Search Console / Google Ads refresh every ~60 minutes (GSC has a 2-day data lag on their end, so numbers for "today" are always roughly approximate).
- Stripe refreshes every 15 minutes (see Connect Stripe).
If you need fresh numbers for a demo, click Sync now on any provider. There's no charge.
Disconnecting or re-authenticating
Settings → Integrations → [Provider] → Disconnect revokes FunnelFizz's access and clears the stored tokens. The historical data stays in your funnel (we keep aggregated counts, not raw API responses), but new data stops flowing.
If a provider's token expires (some providers rotate every 90 days) and auto-refresh fails, you'll see a red "Reconnect" banner on the integration. Click it, re-auth, done.
What about providers that aren't listed?
If you use a platform that isn't in the list above — Threads, Bluesky, Substack, ProductHunt, HackerNews — you have two options today:
- Manual entries. Every stage has a "Manual" input field where you can paste daily impression numbers. Clunky but works.
- Mentions monitoring. On PRO, Mentions scans 13+ sources (ProductHunt, HN, DEV.to, GoogleNews, StackExchange, Brave Search, GitHub…) for brand mentions. Not quite the same as a proper OAuth integration but covers a lot of ground.
If there's a specific provider you need, email hello@funnelfizz.com — we prioritize by request volume.
You're done! Go back to the canvas and watch your funnel populate. Or keep reading — Concepts → Stages explains what's actually happening under the hood.